WebPilot.pro social-media-icons-800x400 Social Media Marketing

About SMM

SMM advertising can have a variety of interesting formats that are more suited to advertising your brand, product or service.

Social media marketing (SMM) aimed at direct interaction with consumers through social networks to increase brand awareness, product or services. The online audience is huge and the potential SMM marketing great.

Success in social media depends on content marketing. If you see that spend most of their budget on social network or advertising without result, content marketing will make your interaction with potential customers more effective.

Facebook

  • Targeted ads on social networks Facebook and Instagram

We study the product in detail and the target audience. We hold a brief, “taste the product.”
We build a traffic system based on your marketing funnel
Forecast the cost of the application, determine KPI and budget
We develop advertising messages and ad design
Technical training: adjustment of pixels, end-to-end analytics
Launching the campaign, analyzing and optimizing

  • Facebook campaign results

Growth of quality targeted traffic. No random people
Increase in conversion, because the target audience finally saw your offers
The company becomes effective, thanks to the likes, reposts, comments of your customers
Confidence of search engines, because of the trust to social factors

  • Opportunities to work in Facebook

Group creation
Running your Facebook account
Facebook management on an ongoing basis
Sending invitations, collecting questionnaires by parameters from groups and friends
Sending personal messages in the messenger according to the target audience.
Invitations to groups
Friendship requests
Commenting on photos and videos
Answering machine (chatbot) for conducting dialogs according to a given scheme

  • Facebook group management

Creation of a group or community
Group design, style is chosen based on the style of the company or site
Daily filling of the group with actual content (test, audio, video, photo materials)
Community Moderation
Attraction of new visitors and subscribers
Advertising of goods and services of the company in a group
Promoting a community / group page

  • Promotion of an account, groups, Facebook pages

What is better for promotion? We recommend using public pages to attract friends and subscribers. Using one account only, it is impossible to implement a large-scale campaign because of the limitations of the service (the maximum number of friends is 5000). The public page does not have such limitations.

Promotion of the group in Facebook is the rational choice for the company. The community is the best way to attract the target audience, to motivate its representatives to communicate, to enter into a dialogue with clients.

The customer receives:
Increase customer portfolio
Increase sales
Increase in profit
Formation of the necessary image of the company

Today Facebook is most popular social network in the world. It has hundreds of millions active users, hundreds of thousands of pages of companies, a great number of daily added material. Many modern social networks use the standards that were asked Facebook.

Facebook users take an active part in the life of different communities: they come, communicate and disseminate information that is published there. Therefore, the creation and promotion of own community, the company is one of the most effective mechanic of the promotion. Here are some of its important features and aspects, so it makes sense to focus on the process of working on the community more.

Instagram

  • Posting for Facebook and Instagram

Publish images in JPG and PNG formats
Publish in original resolution or through resizing
Setting the description to the published images with hashtags, mentions and smiles
Installation of GEO-tags to published images
Setting watermarks for published images

  • Audience Collection: By competitors

Getting full information on the competitors (subscribers, subscriptions, publications)
Collect subscribers from accounts
Collect subscriptions from accounts
Getting full information on the collected accounts (subscribers, subscriptions, publications)

  • Audience Collection: By hashtags

Selection of hashtags from Instagram by search criteria
Collect users on one or several hashtags from the list
Getting full information on the collected accounts (subscribers, subscriptions, publications)

  • Audience Collection: By geolocation

Gathering of geo-labels on given coordinates
Gathering of geo-labels to the entered address
Gather users by geo-tagging
Collection of users on the given coordinates
Getting full information on the collected accounts (subscribers, subscriptions, publications)
Quick filter users by the number of subscribers, subscriptions and publications

  • Audience Collection: Full collection of active audience

Getting full information on the collected competitors (subscribers, subscriptions, publications)
Collection of users who marked a photo or video of selected competitors
Collection of users who commented on the photos of selected competitors
Getting full information on the collected accounts (subscribers, subscriptions, publications)

  • Subscription

Subscription to the given list of users
Any number of subscriptions
Likes for each subscription

  • Subscribing to hashtags

Any number of processed hashtags
Any number of subscriptions per hashtag
Likes for each hashtag

  • Unsubscription

Any number of unsubscriptions
Likes for a given list of users
Any number of users for whom you want to put your likes
Any number of likes for each user

  • Likes for hashtags

Any number of processed hashtags
Any number of likes on each hashtag

  • Instagram Stories

Views for a given list of users
Any number of effective views

  • Comments

Comments on the given list of users
Any number of users for whom comments should be posted
Any number of comments for each user

  • Comments on hashtags

Any number of processed hashtags
Any number of comments per hashtag
Autosave the list of hashtags

  • Sending to Direct on the list of users

Sending a big heart in the message
Sending the target profile in the message
Any number of users for mailing
Any number of messages for each user